For the third consecutive year, the Northern Area Community Network (NACN) has made its presence felt at the annual outdoor sheep sale in Cushendun, turning heads not just with their community support initiatives but with a rather unique approach to mental health awareness.
As farmers from across the glens gathered to buy and sell livestock, they were met with an unusual sight: two sheep, not just marked for sale, but adorned with the message 'R ewe ok?' alongside Lifeline’s crisis helpline number.
This creative initiative, undertaken by Paddy McSparron and Shauna Mitchell, aimed to bring light to the often overlooked issue of mental health in rural communities.
The event, which has become a staple in the local agricultural calendar, served as a perfect platform for NACN to engage with the community. Over the years, farmers have started recognising the network's efforts, appreciating the blend of humour and serious health messaging.
"We see the importance of having everyday conversations about our mental health," said a representative from NACN. To facilitate this, they distributed wellbeing envelopes and Kit Kats with the slogan "Have a Break, Have a Kit Kat," encouraging farmers and attendees to take a moment for themselves amidst their busy lives.
The initiative goes beyond just raising awareness. Lifeline, accessible via the freephone number 0808 808 8000, offers immediate support for those in crisis, emphasizing that help is just a call away for anyone in any part of Northern Ireland. Their website also provides resources for those seeking assistance or looking to understand more about mental health.
NACN's approach at the sheep sale is part of a broader set of programmes designed with a community development focus, aiming to enhance the quality of life for individuals across the region. These programmes range from mental health support to community building activities, all tailored to meet the unique needs of rural populations.
The Community Network has always welcomed community input, encouraging locals to reach out with ideas or requests for assistance. The organisation is committed to helping, to listening, and to act, highlighted through a strong commitment to community-driven initiatives.
This year's sheep sale not only marked another successful trading day for local farmers but also reinforced the message that amidst the hustle of rural life, taking care of one's mental health is paramount.
Through quirky, memorable campaigns like this, NACN continues to foster a community where wellbeing is woven into the very fabric of daily life.
Comments